Skip to content
LastAwarded
Course, module 6 of 16

Qualifying and positioning

The single biggest waste in this business is a well-written proposal for a contract that was never available. Here is how to tell, and what to do instead.

Space Coast, Florida. Rings: 25 and 50 miles.

By the end of this module you will be able to

  • Read a market from the award record before deciding whether to enter it
  • Spot the signs that a solicitation was written around somebody, and decide what to do about it
  • Name what you may and may not do before a solicitation is released
  • Work a recompete backwards from its end date instead of forwards from a notice
  • Choose deliberately between competing as a prime and going in as a subcontractor

Reading a market before you enter it

Before you chase a specific solicitation, look at the market it sits in. The federal award record answers all of this and most firms never ask.

  • Who buys this, and where. Which contracting offices actually award under your codes, and how much they spend.
  • Who wins, and how concentrated it is. One supplier holding most of the money is an incumbent to displace, not a market to walk into on price.
  • How often anybody new wins. A market where a first-time supplier wins regularly is a different proposition from one where the same four names have shared it for a decade.
  • How it is bought. Competed or sole-sourced. Set aside or full and open. Fixed price or cost type. Against a vehicle or standalone.
  • How often only one offer arrived. An office used to receiving a single quote is an office where a credible second quote is genuinely welcome.
Keep reading

The rest of this module opens with your name and email

All sixteen modules open on this device for about six months. No card and no password.

Still to come in this module

  • Four market shapes, and what each one asks of you
  • The signs a solicitation is already spoken for
  • Working a recompete backwards
  • Positioning: what you can legitimately do before a solicitation
  • What a capability briefing should actually contain
  • Subcontracting as the front door
  • The words in this module, defined
  • Questions at this stage

Already have an account? Sign in and every module is open. We use these details to open the course and to write to you about the product. Privacy.